Opera Gallery seeks a Press and communications Manager to join its New York team. The position is based in New York and reports to the Communications Director. The ideal candidate will have a minimum of 3-4 years’ related experience in PR.
Press and Media Relations
Work closely with the Communications Director and managers based in the Paris gallery on global communication strategies.
Plan and implement strategic international press campaigns to promote the gallery’s New York exhibition programme, related events, gallery announcements and involvement in art fairs.
A creative and informed approach to pitching for reviews, art market coverage, features and listings to support the New York gallery’s exhibition programme – including for media collaborations relating to gallery events, leveraging the gallery’s marketing assets with the media (videos, photography, live streams, artist interview content.
Nurturing and developing relationships with press, TV, radio and web contacts in local, national and international media, spanning print, online and broadcast, and including regular contact and meetings.
Maintain and update extensive press list database; develop tailored press lists to support PR campaigns and monitor/flag new press contacts for the team
Significantly contributing to communication materials related to the gallery, including writing press releases, media alerts and invites.
Responding to varied media requests including images, as well as monitoring media coverage, updating the team and managing press clippings database for New York.
Manage journalist briefings, photo calls/ press breakfasts and various events.
Maintain communications planner/ event calendar updated with deadlines of materials to be issued and ensuring communications deadlines are met.
Liaise with museum press offices and PR agencies as required.
Represent the gallery at events, as required.
Digital Communications and Content
Contribute to content strategies over the gallery’s platforms, including but not limited to the gallery website, social media channels (Facebook, Instagram, Twitter), e-blasts and third-party partners (i.e. advertisers, distributors, Artsy, Artnet, etc.)
Input on global social media schedule as relates to Opera Gallery US activity and corporate goals
Writing and formatting press e-mail communications via Mailchimp (press releases, preview invitations, event invitations, general news announcements).
The successful candidate will have the following attributes:
Bachelor’s degree (Liberal Arts, Art History, Marketing or Communication (or related fields)
At least 3+ years of experience working in the PR/comms department at a museum or gallery and/or PR agency.
Excellent written and communication skills, as well as analytical organisational and interpersonal skills.
Interest and excellent knowledge of the visual arts with an awareness of current art world trends.
Working knowledge of Photoshop and InDesign, Microsoft Office and Mac OS X.
Strong interpersonal skills, including verbal and writing
Extremely organized and detail-oriented
Literacy in media with strong analytical skills
Experience of working in an international company is preferred.